集品成立於2007年，當payless 買下了the Collective Brands Performance、Lifestyle Group(formerly the Stride Rite Corporation)以及Collective的國際經銷權。之後的新公司更名為'Collective Brands',＂集品＂。此名是取'集合精選品牌'作為創名精神,意指團結力量大之意。
Collective Brands was formed in 2007 when Payless ShoeSource acquired the Collective Brands Performance + Lifestyle Group (formerly the Stride Rite Corporation)and Collective Licensing International. The new company was named'Collective Brands'to reflect the collective spirit-the idea that together,the sum is greater than the individual parts.
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See a map(http://www.collectivebrands.com/about-collective/global-presence) of countries and territories where our footwear is sold through our retail stores or through our wholesale and/or licensing partnerships.
Collective Brands, Inc. is a leader in bringing compelling lifestyle, fashion and performance brands for footwear and related accessories to consumers worldwide. Collective Brands was formed at the close of Payless’ August 2007 acquisition of Collective Brands Performance + Lifestyle Group (formerly the Stride Rite Corporation). The company operates three strategic business units:
Collective Brands has created a diverse "hybrid" business model. Through our three business units, we hold a powerful portfolio of brands, reaching a broad range of consumer segments at multiple price points and through multiple selling channels including retail, wholesale, ecommerce, franchising and licensing. We are uniquely positioned in the marketplace to capture market share in growing segments of our industry.
Since Collective Brands was formed, the company has rapidly expanded its global footprint, and now sells or licenses products in nearly 100 countries throughout the world.
The name “Collective Brands” was chosen because it represents the collective spirit – the idea that the sum is greater than the individual parts. Collectively, we can grow our business and continue to connect with and inspire our consumers like no other company in the marketplace.
Collectively, we are stronger.
- Our Vision:
To create the preeminent, consumer-centric, global footwear, accessories and lifestyle brand company, reaching customers through multiple price points with distinctive brands, and through retail, wholesale, franchising, licensing and ecommerce selling channels.
Collective Brands will be the leader in bringing compelling lifestyle, performance and fashion brands for footwear and related accessories to consumers worldwide.